Custom Exhibit Design
In typical tradeshow traffic create rush hour results. Learn more »
Brand Spaces
Convey who you are, what you do and how you do it uniquely. Learn more »
Events
Engage your audience in the authentic nature of your brand. Learn more »
Advent Blog
Immersive Marketing
Posted by Bill Taylor – Thursday, July 24, 2008
Marketing events must challenge your audience. Sounds strange, right? Does that mean you should schedule a push-up contest at your next event? To that the answer is a resounding ‘it depends.’
Recent studies from our scholarly brethren in the realm of academia point out that in order to maximize your influence over consumer behavior events must provide […]
Pre-Event Planning Tips - Optimize Your ROI
Posted by William Vaughan – Tuesday, July 22, 2008
2 Lessons In the Same Breath: The Importance of Pre-Event Planning and The Power of Event Based Marketing
Events are effective. Time and again studies have shown that face-to-face interaction is the most believable, authentic, and memorable form of contact with consumers. Our company recently conducted a snazzy event to introduce the partnership of two […]
2008 EVENT MARKETING TOUR
Posted by Bill Taylor – Monday, July 21, 2008
The Next Big Thing
On October 9, 2008, style guru and virtual trend thermometer, Robyn Waters, stops in Nashville to tell us what’s hot in event marketing. She will turn your world upside down as we take a look at how to gauge fluid and often contradictory marketplace trends. As keynote speaker, she will take listeners on an insightful tour into the macro marketplace and into the minds of consumers. She challenges attendees to focus not just on “what’s next” but “what’s important” by looking at new ideas and products from ‘the inside out.’
Experiential Marketing Today Podcasts
006: Interviews from the 2008 Experiential Marketing Summit
Wednesday, May 21, 2008
005: Service-based Marketing
Monday, March 31, 2008
004: Brand Ambassadors
Thursday, January 31, 2008