custom exhibit design
Display your brand with a custom exhibit designed by Advent. Our team provides traffic-driving, custom solutions and ultimately boosts ROI. Your exhibit doesn’t have to look like all the rest. Advent gives each exhibit its own voice with a consistent brand message, creating differentiation and a memorable experience for attendees.
Below, we invite you to see our work and how we think. Browse our custom exhibit design gallery. Read case studies for clarity and insight on how we make clients heroes. Then, check out our latest research and commentary on custom exhibits.
Gallery
Case Studies
Blog
Trade Show Studies 101 - Homework 1.1
By Brennan Curtis – Friday, August 15, 2008
Here are some questions to help you find the answers. Print these questions and write down your answers before deciding which shows to attend.
Click here for the Trade Show Studies 101 Download (PDF).
1. Identifying Shows. Do the trade shows you currently attend maximize your effectiveness? Are there other trade shows that would serve you better […]
Attract Quality Tradeshow Leads
By Gloria Clements – Friday, July 11, 2008
Maximize your investment, get higher returns by targeting qualified leads and developing a comprehensive tradeshow strategy.
Over the past couple of years, most marketing executives have complained about one or more of the following problems:
Our marketing efforts and trade show strategies are not yielding the desired results
Our market messaging is unclear and often times inconsistent (i.e., collateral, web site, […]
Managing Trade Show Staff
By Gloria Clements – Monday, July 7, 2008
People management is vital to increasing tradeshow ROI
Choose good people. Your image does not stop with an elaborate booth, fancy advertising or impressive literature. These certainly help, but it’s your people who actually sell the company, and its products and/or services. They make up the strength and backbone of your exhibiting presence. The team that you […]
Follow that Lead: 3 Tips for Post-Tradeshow Success
By Gloria Clements –
Develop a Clear Follow-Up Strategy
3 Post-show activities that will increase your tradeshow ROI:
Create effective follow-up. Effective follow-up is too valuable of a tool to misuse, and for that reason it should be well thought-out far in advance. It is to your advantage to develop an organized, systematic approach to follow up. Based on your ranking system, develop […]
Essential Trade Show Planning Tips
By Gloria Clements – Tuesday, July 1, 2008
Tips That Will Increase Your Tradeshow ROI: Nine must do’s for a successful trade show
Select the Right Shows and Space at the Show. Ask yourself the following questions: What shows have you attended in the past? What are the business reasons to continue to attend or to stop attending a particular show? […]
5 Tips for a Good Trade Show Team
By Logan Hartline – Monday, June 16, 2008
Let’s be honest: the thought of getting away from your desk for one, two, or even three days is an exciting proposition. No email, no telephone calls, no deadlines. Just enjoying the excitement and commotion of another trade show in a new city. What could be more perfect?
Well, the percentage of people who feel jazzed and […]
Green Display Booth
By Teresa Drozak – Thursday, May 29, 2008
What is a “Green” Display Booth?
When thinking “green” as it relates to a trade show booth, it means using materials in your display that are sustainable, reusable, renewable, reduces waste or uses less resources.
Manufacturers are developing new products continuously to support sustainable practices. The demand for these products has prompted development of products such as substrates for […]
Custom Tradeshow Booth Design
By Wes Buchanan – Wednesday, May 28, 2008
Engaging Design Trumps Heavy Content: How to efficiently and effectively use your tradeshow booth to produce a measurably high ROI.
What grabs people’s interest on the tradeshow floor? Is it the overwhelming amounts of information about each and every aspect of a company’s services, or is it a well thought out and powerful experience? When everything else […]
Custom Exhibit designed in less than three weeks
By Luke Flener – Friday, April 18, 2008
Advent was challenged to produce a 20x30 custom exhibit in less than 3 weeks to reflect the newly developed brand of Copperweld. The goal was to create a custom exhibit with a conference area, stage, kitchen and bar with a strong brand focus.
Copperweld knew time was short, and didn’t know if a custom exhibit […]